Image and attitude

Bucharest 06 May 2019

Trainer: Irina Toma


An interactive course, with theoretical and practical elements, with immediate applicability in their personal and  professional life. This training aims to give the participants all the information, means and tools to discover, refine, adapt, change their personal style and self-image. The course offers the participants techniques for improving their self-trust and self-esteem; for honoring their personal values; for aligning their authentic message with their outer image and attitude.

Upon request, it can be followed by a 1-2 hour follow-up webinar to enhance knowledge and feedback after applying.

Target group

All those who want to improve their self-esteem; to those who want to align their personal style with the professional one in order to achieve recognition and success in the business field.

Course objectives

  • Discovering their personal style and adapting it to business life
  • Aligning the personal style with the personality type
  • Knowing the elements that create a powerful personal brand
  • Discovering their own personal values and identifying the methods through which they can honour them
  • Discovering their personal message and aligning it with the personal style
  • Knowing and applying the authenticity principles.


Personal Image in business – theory, examples, exercises

  • What is personal image?
  • What does personal image represent in the business field
  • The benefits of a “clean” image in business life
  • The first impression’s effect

Slef-Image and Emotional intelligence - theory, examples, exercises

  • Emotional intelligence
  • Self-image and the need for personal development
  • The differences between self -image, self- trust and self- esteem

Authenticity and style in professional life - theory, examples, exercises

  • Who we really are?
  • How can we be authentic in the business life?

Personal message and self-esteem - examples,exercises, roll-plays

  • What do I want to transmit?
  • Personal story
  • Methods of raising the self-esteem

Personal values and dressing style(2.5 hours –face to face training ) - examples,exercises, roll-plays

  • Which are my core values?
  • Which is my dressing style?
  • The link between values and personal style

Personal Brand (2.5 hours –face to face training ) - examples,exercises, roll-plays

  • The elements of a powerful personal brand
  • Personal signature in business life
  • What defines me and what do I wish to transmit?


Irina Toma, Life&Executive Coach, accredited by IIC&M; Trainer, Consultant, Mentor, with years of experience in coaching and training on subjects like: soft skills, communication, leadership, sales, motivation; team management and team coaching.

Duration / Period

The program will last for 8 hours and will take place between 10:00-18:00.


The necessary investment for participating to this program is of 350 lei + VAT/person.


At the above fee the following discounts will be granted:

  • 5% for registration and payment until April 5th, 2019;
  • 5% for the registration of at least 2 persons from the same organisation.

The discounts can be cumulated.

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